WE DO LINES ENTERS INTO STRATEGIC PARTNERSHIP WITH SHERWIN-WILLIAMS
Parking Lot Striping Start-Up Teams Up with Leading Coatings Manufacturer
RIDGEFIELD, CONN. – We Do Lines USA, Inc., the nation’s first parking lot striping franchise, and Sherwin-Williams, a leading supplier of paints and coatings, have formed a strategic partnership. Through the partnership, Sherwin-Williams will be the primary paint supplier to We Do Lines franchises, providing training, supplies and expert knowledge of the markets where both companies do business.
According to Chris Couri, President of We Do Lines, the parking lot line striping market is vast and virtually untapped. In fact, in the United States, there are an estimated 50 million parking spaces representing a $1 billion parking lot striping segment of a $29 billion parking lot industry.
“For a service with such high demand, we have created a concept that is efficient, reliable and socially responsible through our Lines for Charity program,” said Couri.
“Sherwin-Williams offers a broad range of pavement marking solutions for any demanding application or ambient condition,” said Richard May, Sherwin-Williams national account manager. “Sherwin-Williams products and We Do Lines’ franchise concept are ideally suited to provide solutions to organizations in need of fast-drying, durable and environmentally responsible parking lot striping services.”
The partnership will position We Do Lines for further growth and development. Working with North America’s largest single-source paint and coatings supplier lends tremendous quality recognition and brand power to the company.
We Do Lines Growth
We Do Lines has sold six territories since its launch as a franchise only nine months ago and they continue to have a pipeline full of qualified prospects.
In February 2008, Couri, Tom Darrow, and Dan Rella, noticed that while their collective 50 years of business experience came in different industries, their match culturally paved their idea to redefine a broken and rough industry with top-tier customer service and a meticulous attention to detail. With efficient systems in place, and a very strong first location, We Do Lines plans to expand nationally with a goal of reaching the 100-unit mark within the next three years.